TP's design students celebrate unprecedented feats
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The six students who won a “priceless” victory for their communication solution for MasterCard that led to a clean sweep of awards at the One Club creative competition. |
DESIGN students at TP have achieved two
unprecedented feats: becoming the first from Singapore
to win at the prestigious International Design Awards
(IDA), Los Angeles, USA; and winning the top awards
at the inaugural One Club creative competition.
At the IDA, which recognises world design visionaries
and aims to discover emerging talent, four TP students
took first, second and third prizes in three separate
categories in the students’ section.
Six students also took top awards at the first ever
One Club creative competition and workshop staged
in South Asia and South East Asia. Their feat gave
Temasek Design School the rare honour as the only
design institution from Singapore to have won gold,
while Malaysia took the silver and Indonesia the bronze
trophies. The team struck gold with their submission for a
catchy Mastercard campaign titled “Mastercard Holders Travel Naked”, to emphasise worldwide acceptance for the card. |
