Specialist Diploma in Branding Design


Providing creative branding solutions for brands in the marketplace by merely applying design and aesthetics approaches is no longer a formula for success for a brand. A deeper understanding of business concepts applied and integrated as part of the creative strategy results in a more holistic solution. This Specialist Diploma in Branding Design will enable participants to acquire insights into both the theoretical and creative knowledge for building brands in practice at an advanced level. There will be a big focus also on Brand Strategy and Brand Systems which is currently a cornerstone for a branding framework in today’s industry context.



Target Participants
Individuals who wish to gain deeper insights into the methodologies and processes of Branding.

 Course Information

Course Date:

15 April 2019

Course Duration:

Part-Time / 1 year

This course consists of 2 Post-Diploma Certificates (PDC).

Course Frequency:

1 - 2 times a week, 7pm to 10pm on weekdays

Application Period:

01 November 2018 - 20 January 2019

 Course Fees

Course Fee Per Post-Diploma Certificate

Workfare Training Scheme (WTS)1 

$155.88

SME-sponsored Singapore Citizens

$290.88

Singapore Citizens aged 40 & above

$282.48

Singapore Citizens aged below 40

$410.88

Singapore Permanent Residents

$1,104.24

Others & Repeat Students

$2,760.60



For more details, please click here.

(nett fee payable inclusive of GST)
1Please refer to www.workfare.sg for more information on WTS
MOE subsidy will not be applicable for students who repeat a module or semester.
Fees payable is based on per MC.
The course fees will be reviewed by MOE on an annual basis and adjusted accordingly.

 Career Opportunities

Graduates will be able to advance their careers in the areas of Brand Strategies and Brand Systems Design.


 Contact Us

 
 

Temasek SkillsFuture Academy 
(East Wing Block 1A, Level 3, Unit 81)

What You Will Learn

To be awarded the Specialist Diploma in Branding Design, participants are required to complete a total of 2 Post-Diploma Certificates (PDCs). A certificate will be issued upon successful completion of each PDC.

 

Post Diploma Certificate in Brand Strategy

Subject code Subject LevelCredit Units
DCE001K

At the heart of brand building is the search for more meaningful ways to connect with consumers. Your brand strategy brings your competitive positioning to life, and works to position you as a certain “something” in the mind of your prospects and customers. Learn methodologies to build a successful and engaging brand.

DCE002K

In a globalised world, brands work across geographic boundaries and across cultures, this module will investigate the role of culturally symbolic meanings in brands and for the consumers of these brands, participants will also explore the role of innovation that not only sets the brand apart in a competitive environment but is used to insert the brand into the daily lives of the consumer.

Post Diploma Certificate in Brand Identity

Subject code Subject LevelCredit Units
DCE003K

Symbols play an integral role in branding programs. Explore the visual language of  symbols according to their most basic element: form so that the effectiveness of their composition and impact can be assessed without distraction and so that the reader can enjoy them as a pictorial.

DCE004K

Learn how brand systems become the “voice” that clearly enunciates a coherent tone and message of abrand, building a connection between organisation and consumer. Participants will examine and designthe elements of a brand identity that will work together to provide unity, consistency and flexibility.

Modes of Assessment

The subjects in this course are either examination or non-examination based, incorporating both formative and summative assessments. The assessment framework may include class participation, quizzes, assignments, projects, term test and semester examinations.

Minimum Entry Requirements

 At least a Polytechnic diploma in a design-related course, or equivalent;

 Holders of other equivalent academic qualifications from foreign institutions will be considered on a case-by-case basis.

Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted may have to go through an interview and/or entrance test. The Polytechnic reserves the right to shortlist and admit applicants.

Apply Now

Application Procedures & Enquiries

Submit on-line application via: https://cetoas.tp.edu.sg/Account/Logon

Temasek SkillsFuture Academy
Temasek Polytechnic
(East Wing Block 1A, Level 3, Unit 81)
21 Tampines Ave 1
Singapore 529757

Opening Hours
8.30 am to 7.00 pm (Mon to Fri)
Closed on Sat, Sun & Public Holidays

Contact Details
Tel: 6788 1212
Email: tsa_acadcet@tp.edu.sg
URL: http://www.tp.edu.sg/tsa

Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.

Last updated 1 November 2017