Lights Out and Duolingo

Category
Design for Community Building


Lights Out and Duolingo is a digital campaign that allows the F1 fan community to get motivated and dive deeper into Duolingo, connecting them with their passion for the sport, bringing them closer and gaining deeper affinities with what they love. It invokes a sense of willingness to learn in the users through engaging and entertaining content that resonates with them, thus encouraging them to download and sign up with Duolingo to learn a new language in collaboration with F1.

Diploma in
Communication Design

Nur Shafiqa Leong

Hey, I'm Shafiqa! As a designer who finds fulfilment in knowing that my work positively impacts users, whether it's to enhance user experiences or convey a powerful message, connecting with and influencing my audience is my driving force. With a keen eye for detail, an unbridled passion for visual storytelling, and a knack for turning ideas into captivating visuals, I aim to craft designs that resonate and leave a lasting impact. I can adapt quickly and constantly seek opportunities to expand my current skill set through guidance, feedback and support. So, what are you waiting for? Get ready to embark on a visual journey that goes beyond the ordinary with me!


Key Skills

Visual Communication
Branding
Conceptualisation