Category
Design for Health & Wellness
Somewhere along the way, late nights became glorified, and being tired became a badge of honour, especially for youths. Hustle culture told us that staying up late means working harder, even if we’re barely awake the next morning! It’s everywhere on social media, in schools, and at work. Singapore has become one of the top sleep-deprived nations!
With that, dnd is here to un-normalise unhealthy sleeping habits among Gen-Zs! We do this through our campaign by targeting factors preventing them from sleeping. By using peer influence, we believe we can make sleeping early cool again!
Diploma in
Communication Design
Hi, Rebecca here! I've always wanted to join the creative industry, being a hands-on learner from a young age. Design, to me, is simple. It’s like solving a problem by empathising with its user. A common misconception I hear is that our purpose is just to make things “pretty”, which isn’t entirely wrong, but balancing functionality and aesthetics is something I value in my designs. As a designer, I aim to create meaningful interactions that resonate with audiences. Constantly evolving, I embrace challenges as opportunities to refine my craft and bring fresh, engaging perspectives to every project!
Key Skills
Integrated Campaign
Branding
Copywriting