Talking about death is often avoided because it feels uncomfortable or emotionally heavy. In Singapore, many families delay conversations about end-of-life wishes, assuming there will always be more time. As a result, personal preferences, responsibilities, and emotional messages are often left unspoken, only emerging after loss and adding strain to grieving families.

Heart to Heart encourages earlier, more open discussions about end-of-life planning within families. The aim is to reduce uncertainty, strengthen understanding, and help families maintain emotional closeness while time is still available.

Category
Design for Education

Diploma in
Communication Design

Alice Lim Yu Wei

Key Skills

Publication
Integrated Campaign
Branding

Hi, I’m Alice! I’m a creatively driven person with a broad set of skills across design strategy, creative direction, and visual identity. I love bringing unique ideas to life and thrive on turning imagination into reality. I’m always exploring new tools, styles, and perspectives to grow and evolve as a designer.