“At the end of every month, when my salary is in, I use it to pay my credit bills, parents’ allowance, insurance, and investments. I can save more if I don’t go out, but I want to have a life and experience life too!” shared Jovan Yeo, a 32-year-old Singaporean working in the digital banking sector, in a CNBC feature on the rising cost of living among working adults living paycheck to paycheck.
Cheap Thrill$, an economic, mixed–rice–inspired campaign by ConfirmGood, is here to serve as the ultimate cheapo lobang guide for outings on our website, catering to different kinds of bargain hunters, so everyone can have a fun time, not broke time.
Category
Design for People
Diploma in
Communication Design
Key Skills
Integrated Campaign
Branding
Strategy
Nichelle’s design checklist ٩(ˊᗜˋ*)و
☑ Personality (is it memorable)
☑ Fun (must feel human!!!)
☑ Relatable (have a story to tell)
