Beauty standards have erased a woman’s individuality, agency, and freedom since they were young.
Hence, we started #OwnMyBeauty, a national social movement initiated by Sephora, a brand that believes in all forms of beauty self-expression. During the week of International Women’s Day, we hijack multiple ad channels across Singapore to provide a stage and tools for women to loudly share, create, and redefine their personal beauty, and be seen.
Category
Design for People
Diploma in
Communication Design
Key Skills
Strategy
Integrated Campaign
Branding
Hi I’m Trixie! A curious designer who is always open to new challenges. I’m passionate about creating engaging experiences and design solutions that last in people’s minds. My favourite part of the design process is diving deep into the problem and ideating innovative strategies that work. I enjoy experimenting, learning new skills, and working across disciplines such as advertising, campaigning, UI/UX, and branding.
