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Course Overview

Wonder what goes behind-the-scene in the F1-Singapore Grand Prix, K-pop concert or PC show? Who are involved and how successful they are?? How do events impact tourism?

 

Get insights into the discipline of events management, from planning to the staging of an event, and an overview of your career choices. Learn the fundamentals of event concepts; elements of event logistics; staging of a face-to-face and virtual event; digital marketing; and event evaluation as part of the overall event management process. You can put these skills to use immediately when you are planning for a birthday party, CCA leadership camp, Teachers’ Day Concert and so on.

 

OBJECTIVES OF THIS MODULE

 

  1. Provide aspiring event managers with insights to successful event planning, as well as the career opportunities available in this field.
  2. Provide students who are involved in organising events with a deeper skillset to develop their event organising capabilities.

What You'll Learn

At the end of the module, students will be able to:

 

  1. Identify elements of an event concept
  2. Identify the key elements of event logistics
  3. Analyse the elements of event staging
  4. Apply digital marketing for events
  5. Describe the role of evaluation in event planning
  6. Explain the impact of events

 

Students will be assessed based on the following criteria:

 

  • Self-reflection on field trip and career opportunities (individual) : 40%
  • Class Participation (individual) : 10%
  • Group Project / Execution (group) : 50%

 

Completion criteria:

 

Students are required to:

 

  • Fulfill 75% of the attendance and
  • Obtain a pass mark of at least 50% upon completion of the module.

Course Schedule

Intake Info Application Period Course Duration

To be advised

To be advised

30 Hours

Contact Details

  • AEM Coordinator
  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.

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