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Course Overview

The advertising landscape has evolved beyond mere creative and stylistic execution, thus it is necessary to encompass strategic appropriation of multi-channels, content creation, user interface and experience. This course will expose participants to a wider range of knowledge areas to formulate and execute an effective campaign for an ever-changing economy. It also includes analytical and rational implementation of strategies to engage consumers with different media applications. Techniques on applying conceptual thinking, methodologies, and processes in the creation of an effective integrated advertising campaign will be the mainstay of the course.

 

 

Objectives

 

The subject aims to equip the students with the skills and knowledge to:

  • Examine technology trends that shape a successful digital ecosystem.
  • Develop an integrated multi-device solution using front-end technologies.
  • Enhance usability of multi-device experience through appropriate digital interaction.
  • Design an interactive application to be functional and appealing at any screen size.

Entry Requirements

Applicants applying for modular units which are drawn from existing full diploma or post-diploma programmes will have the same minimum entry requirements as the full qualifications.

 

To find out the minimum entry requirements specific to this modular course, please click here.

What You'll Learn

This subject covers the front-end development and digital technologies to develop an interactive multi-device ecosystem. The subject provides the framework for understanding the characteristics of interactive multi-device solutions, methods of dynamic content processing and integration of interactive elements through authoring techniques to enhance usability in multi-device solutions.

 

 

Modes of Assessment

 

100% coursework

  • Individual Assignment(s)
  • Presentations

 

 

Certification

 

Upon successful completion of the modular unit, students will be awarded a Statement of Result which can count towards the attainment of the Specialist Diploma in Integrated Digital Communication.

Course Schedule / Apply

Intake Info Application Period Course Duration

18 October 2021

03 May - 19 July 2021

7pm - 10pm
(weekday)
Once a week 

APPLY

Steps to follow in your application:

 

Step 1 - Enter NRIC/ Passport No.

Step 2 - Select UDB – Modular – Integrated Digital Communication and course commencement date.

Step 3 - Enter personal, qualification, employment and sponsoring details (if applicable).

Step 4 - Select, rank your preference for the selected subject(s) and indicate the number of subject(s) you wish to take. Please note that the subject start date(s) denotes the semester start date.

Step 5: Make declaration and submit online application.

Course Fees

Fee Type Total Fees (w GST)
SME-employed Singapore Citizens & Permanent Residents S$157.54
Singapore Citizens aged 40 & above
S$139.31
Singapore Citizens aged below 40 S$417.94
Singapore Permanent Residents S$417.94
Others & Repeat Students S$1,393.14

SkillsFuture Credit Approved. For more details, please click here


With effect from 1 Jul 2020, the Workforce Training Scheme (WTS) will be replaced by Work Support Scheme (WSS), for more information, please visit:
https://www.wsg.gov.sg/programmes-and-initiatives/workfare-skills-support-scheme-individuals.html

Course Contact

  • 67881212
  • 8.30am – 6.00pm (Mon – Thu)

    8.30am – 5.30pm (Fri)

    Closed on Sat, Sun & Public Holidays

    Due to Safe Management Measures, our office is currently closed.

    Please call or email us your enquiry.

    Thank you for your patience and understanding.

  • Website: https://www.tp.edu.sg/tsa
  • Temasek SkillsFuture Academy
    Temasek Polytechnic
    East Wing Block 1A, 
    Level 3, Unit 81
    21 Tampines Ave 1
    Singapore 529757

  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.

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