Singapore is a leading destination for MICE – Meetings, Incentives, Conferences and Exhibitions–and is ranked annually amongst the top cities in the world for conventions and meetings. Events management is a marketable expertise regardless of the industry you are in. Through this Specialist Diploma, you will be equipped with diverse skills, from digital marketing and events curation, to hosting and managing events.
With the skillsets gained, you will be able to develop compelling and differentiated event experiences, thus enhancing your employability in a wide range of companies within MICE, events and beyond.
The SkillsFuture Work-Study Post-Diploma Programme for the Tourism sector is a 12-month work-study post-diploma programme leading to the Specialist Diploma in MICE & Events Management that aims to deepen participants’ knowledge and skills, while in their first year of entering the industry.
Upon completing the course, graduates should be able to:
a) Apply strategies, skills and services related to the hosting of MICE-related events in the hospitality sector.
b) Apply an operations framework for fairs, exhibitions and events.
c) Develop compelling content and differentiated experiences for the MICE and events sector.
d) Attract and manage a portfolio of sponsors to achieve event outcomes.
e) Manage projects using a project management framework.
f) Apply concepts of revenue management in MICE/events, tourism and travel operations.
g) Use of digital media as a marketing platform in consumer engagement and to achieve marketing objectives.
Eligibility Criteria
Singaporeans or Singapore Permanent Residents who are within three years of either graduation from the polytechnics or the Operationally Ready Date for National Servicemen from the following full-time programmes are eligible to apply.
| Nanyang Polytechnic |
|
Ngee Ann Polytechnic |
|
| Republic Polytechnic |
|
| Singapore Polytechnic |
|
| Temasek Polytechnic |
|
| Other relevant Business-related disciplines | |
| Subject Code | Subject | ||
|---|---|---|---|
| BCLE002 | MICE Management
This subject explores a variety of operational issues which are prerequisite for accommodating and supporting MICE events. The issues include the application of strategies, skills and services related to the hosting of MICE events in hotels. |
||
| BCLE003 | Events Curation & Sponsorship
Event Curation comprises topics related to selecting, organising and presenting content at an event. Events offer numerous platforms to tell the event story; from programme scheduling to the choice of speakers and performers, production elements such as music, lighting, décor and choice of catering. The creation of the event experience is the art of telling the story. Event Sponsorship introduces the topic of events sponsorship and marketing theory, as well as practices. It addresses various disciplines, including sponsorship and marketing policy, strategy formulation, planning and attracting a portfolio of sponsors, and collaborative sponsorship-cum-marketing efforts leading to successful event management outcomes. |
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| BCLE004 | Events Operations & Logistics Management
This subject covers the management of logistics relating to the operation of fairs, exhibitions and events. This includes layout planning, freight management and vendor management. The subject also integrates management implications such as risk management, legal documentation, customer experience and general event support. |
| Subject Code | Subject | ||
|---|---|---|---|
| BCLE005 | Revenue Management for Tourism Business
This subject provides an overview of revenue management as practised in the tourism industry. The role and importance of revenue management in the industry and the relationship between revenue management and yielding profitability will be covered. It will introduce the use of historical information and current trends to forecast managing revenue and maximizing profits to achieve goals. |
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| BCLE006 | Digital Marketing in Tourism
This subject focuses on providing insights into the use of digital media as a marketing platform in consumer engagement and to achieve marketing objectives. Apart from social media marketing, participants will be introduced to technology available in Customer Relationship Management (CRM), as well as digital tools used in tourism to create exceptional customer experiences. |
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| BCLE007 | Project Management
This subject focuses on implementing the project management framework including aspects of planning activities of a project, designing the work breakdown structure, allocating project resources, implementing and controlling the progress of the project until completion. Participants will learn the use of project management software in this module. |
Modes of Assessment
The assessment would be based on 100% coursework with role play, written tests, case studies, assignments and projects.
At the entry level, the job position is a Events Executive / Events Co-ordinator1. Upon completing the Programme, graduates can look forward to taking up some of the possible types of positions1:
Senior Events Executive
Senior Events Co-ordinator
Senior Project Executive
Assistant Manager
This programme graduates may also look forward to wage increment and role expansion in their workplace, subject to their work performance.
1Job titles may vary across companies
| Intake Info | Application Period | Course Duration | |
|---|---|---|---|
April and/or October |
On-going |
12 Months |
APPLY |
Please submit the following documents during your submission. Kindly name the files according to the guidelines below.
1. Resume (filename: Resume-YourName.pdf)
2. Highest Qualification Certificate (filename: Certificates-YourName.pdf)
3. Academic Transcripts (filename: Transcripts-YourName.pdf)
4. NS Completion Certificate, if applicable (filename: NS Certificate-YourName.pdf)
Please note that relevant documents will be forwarded to all participating companies for their selection.
Selection of applicants is at the discretion of the participating companies and participating companies will contact their shortlisted applicants for interview. Applicants have the right to reject the interview if they do not wish to be employed by the company who contacted them.
Only applicants who are hired successfully and placed on this programme by the participating companies will be invited to submit an online application for the Work-Study Post-Diploma Courses.
| Category | PDC in Events Management w GST |
PDC in Tourism Operations w GST |
|---|---|---|
| SME-employed Singapore Citizens aged below 40 | S$371.28 | S$371.28 |
| Singapore Citizens below the age of 40 | S$539.28 | S$539.28 |
| Singapore Permanent Residents below the age of 40 | S$1,425.24 | S$1,425.24 |
| Others & Repeat Students | S$3,556.68 | S$3,556.68 |
MOE subsidy will not be applicable for students who repeat a module or semester.
Fees payable is based on per PDC.
The course fees will be reviewed by MOE on an annual basis and adjusted accordingly.
8.30am – 6.00pm (Mon – Thu)
8.30am – 5.30pm (Fri)
Closed on Sat, Sun & Public Holidays
Due to Safe Management Measures, our office is currently closed.
Please call or email us your enquiry.
Thank you for your patience and understanding.
Temasek SkillsFuture Academy
Temasek Polytechnic
East Wing Block 1A, Level 3, Unit 81
21 Tampines Ave 1
Singapore 529757
Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.
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