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Course Overview

Whether you like it or not, you have a personal brand. Everything associated with you makes up your brand: how you look, talk – what you watch, how you work, what people say about you and your beliefs. You may eschew this as frivolity and consider yourself as above others' opinions of you, but the truth is that in this day and digital age, before you are invited to a job interview or even considered as a volunteer in a non-profit, there is usually a quick Google search to find out more about you.

Use this powerful tool of personal branding to your advantage and control the narrative about you than let it take its own unfettered shape and form!

Who Should Attend

Intermediate/Middle Management, Professionals

What You'll Learn

At the end of the programme, you will be able to:


  1. Define the concept of 'personal branding'
  2. Describe the key reasons why personal branding is important
  3. Identify situations where personal branding can go wrong
  4. Identify who the target audience is and describe how to focus on that group
  5. Describe the 7 ways to build your personal brand
  6. Identify the 10 personal core values and decide which are your true values
  7. Describe the 3 practical ways to bring your personal brand to life



Mode of Assessment


Reflections, applications, sharing in social media and experiential activities, quizzes










Participants will receive an electronic Certificate of Completion issued by Temasek Polytechnic upon completion of each MLC.

For more information on course fee / schedule, or to apply,

Lecturer/Trainer Profile

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Course Contact

If you have any enquiries, please contact us below or submit an enquiry form here
  • 67881212
  • Monday - Thursday: 8:30am - 6:00pm
    Friday: 8:30am - 5:30pm
    Closed during lunchtime, 12:00pm - 1:00pm
    and on weekends and public holidays.

  • https://www.tp.edu.sg/tsa
  • Temasek SkillsFuture Academy (TSA)

    Temasek Polytechnic

    East Wing, Block 1A, Level 3, Unit 109

    21 Tampines Avenue 1,

    Singapore 529757

  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.