At the end of this course, you will be able to:
1. Understand what Digital Marketing is
2. Appreciate the key players in the Digital Marketing world
3. Comprehend the important digital marketing tools that can impact you and your organization
Mode of Assessment
Short formative quizzes and reflection
Group discussion/sharing – measure participants’ ability to reflect and apply learning and active participation in discussions. This will include photo or video uploads based on topics covered.
Participants will receive an electronic Certificate of Completion issued by Temasek Polytechnic upon completion of each MLC.