Use folk tales to inject awareness, the champion of the water sustainability contest

Folktales are like crow stories used by Amirah Aman to explain the importance of water. She won the PUB SplashLab competition with a prize of $3,000. She used the story of 'The Thirsty Crow', a story that she has often heard since childhood as the main storyline for her campaign because it gives importance to water and is very suitable for the project. Amirah is a student at Temasek Polytechnic in the Communication Design course in her final year.

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Berita Harian © Singapore Press Holdings Limited. Reproduced with permission.