At the end of this course, you will be able to:
- Define web and social media analytics.
- Describe the process of web and social media analytics.
- Describe the overview of applications for web and social media analytics.
- Identify tools and solutions for web and social media analytics.
- Describe the relationship between web and social analytics, and text analytics.
Mode of Assessment
Tests / Quizzes – measure participants’ understanding of key concepts and application of concepts learnt for each topic.
Level
Beginner
Certification
Participants will receive an electronic Certificate of Completion issued by Temasek Polytechnic upon completion of each MLC.
