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Course Overview

Getting doctors to reduce unnecessary antibiotics prescriptions. Persuading website visitors to buy the listed products. Encouraging people to donate more to charity. What connects these seemingly unrelated scenarios? The answer is Behavioural Insights, the science of nudging behaviours, that can be employed to influence and change people’s behaviours in these scenarios.

Even if they don’t realize it, most organizations are in the business of changing behaviours, whether they are from the public, the commercial, or the not-for-profit sector. In this course, you will be taught to apply the Understand-Solve-Evaluate (USE) framework to apply Behavioural Insights principles and help your organization nudge individuals’ behaviours for beneficial outcomes. 

Who Should Attend

This course is designed for participants with little or no background in behavioural insights. It is catered for individuals who want to develop greater awareness on how to apply behavioural insights to improve policy design, work processes or service delivery in both public service and commercial organizations.  

What You'll Learn

Day 1

  • Behavioural Insights: History and Case Studies 
  • Process Frameworks in Behavioural Insights 
  • Primer to Human Decision-Making Process 
  • Problem Identification & Prioritization in Behavioural Insights 


Day 2

  • Defining a Behavioural Insights Problem Statement 
  • Fact Finding in Behavioural Insights 
  • Introduction to Behavioural Insights Solutions Framework 
  • Evaluation of Behavioural Insights Solutions 
  • Applying Behavioural Insights to Work Processes and Service Delivery 





Participants will be issued with a Certificate of Performance upon meeting 75% of the required course attendance.    



Mode of Delivery


Online / Face-to-face

Course Schedule/Apply

Intake Info Application Closing Date Course Duration

3 & 4 October 2022 

2 September 2022

2 days

9.00am – 6.00pm


Registration may be closed earlier due to overwhelming response.

Course Fees

Fee Type Item Total Fees (with GST)
Full Course Fee S$481.50
Singapore Citizen aged below 40 / Singapore Permanent Residents  S$144.45
Singapore Citizen aged 40 & above / SME-Company sponsored Singapore
Citizens & Singapore Permanent Residents 

SkillsFuture Credit Approved. For more details, please click here

With effect from 1 Jul 2020, the Workforce Training Scheme (WTS) will be replaced by Work Support Scheme (WSS), for more information, please visit:


Lecturer/Trainer Profile

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Course Contact

  • 67881212 (Mondays – Fridays, 9.00am – 5.00pm)
  • 8.30am – 6.00pm (Mon – Thu)

    8.30am – 5.30pm (Fri)

    Closed on Sat, Sun & Public Holidays

    Due to Safe Management Measures, our office is currently closed.

    Please call or email us your enquiry.

    Thank you for your patience and understanding.

  • Website: https://www.tp.edu.sg/tsa
  • Temasek SkillsFuture Academy

    Temasek Polytechnic

    East Wing Block 1A,

    Level 3, Unit 81

    21 Tampines Avenue 1,

    Singapore 529757

  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel a course with low enrolment.

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