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Course Overview

This course will provide participants with insights into sales, marketing and revenue management strategies for the MICE industry and discuss the trends and challenges in the industry.

Who Should Attend

Participants who are interested to deepen their knowledge about the MICE industry and/or considering to explore a career in the MICE/Hospitality/Hotel/ Venue Owners sector.

What You'll Learn

At the end of this course, you will be able to:
 

  1. Identify the sales process in a MICE activity
  2. Discuss marketing strategies that can be used in MICE
  3. Examine trends and challenges in the MICE industry
  4. Discuss revenue management
  5. dentify post event evaluation methods for MICE events

 

Mode of Assessment

Tests / Quizzes – measure participants’ understanding of key concepts and application of concepts learnt for each topic.

Group discussion/sharing – measure participants’ ability to reflect and apply learning and active participation in discussions..

 

Level

Intermediate

 

Certification
Participants will receive an electronic Certificate of Completion issued by Temasek Polytechnic upon completion of each MLC.

Course Schedule

Intake Info

Application Period

Course Duration

Mobile Online Learning

No Expiry date.

NA

10 to 15 lessons with each lesson duration of about 15 mins

BUY BUY WITH SKILLSFUTURE CREDIT

Testimonials/Reviews 

Find out what our graduates have to say about this course.

Course Fees

Fee Type Item Total Fees 
Full Course Fee 

S$49.99

You can make payment via credit card at our partner's (Gnowbe) payment gateway when you click 'Buy Now' in our website. Upon successful payment and registration, you will receive a receipt via email and you may start your course immediately.

 

(Singaporeans aged 25 and above can also purchase the MLCs using their SkillsFuture Credit at checkout if the course is SkillsFuture Credit Approved.)

Lecturer/Trainer Profile

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Course Contact

If you have any enquiries, please contact us below or submit an enquiry form here
  • 67881212
  • 8.30am – 6.00pm (Mon – Thu)

    8.30am – 5.30pm (Fri)

    Closed on Sat, Sun & Public Holidays

    Due to Safe Management Measures, our office is currently closed.

    Please call or email us your enquiry.

    Thank you for your patience and understanding.

  • Website: https://www.tp.edu.sg/tsa
  • Temasek SkillsFuture Academy

    Temasek Polytechnic

    East Wing Block 1A, Level 3, Unit 81

    21 Tampines Avenue 1,

    Singapore 529757

  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.

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