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Course Overview

As the leading destination for MICE (Meetings, Incentives, Conferences and Exhibitions), Singapore has ranked annually amongst the top cities in the world for conventions and meetings. Event management is a versatile and highly marketable skill across all industries. If you enjoy planning events, this programme would be a great fit for you!

 

This course will equip you with diverse skills, from digital marketing and events curation to hosting and managing events. You will learn to apply strategies and services related to hosting MICE-related events in the hospitality sector, managing event sponsors, and using digital media to achieve marketing objectives. You will be able to develop compelling and unique event experiences to enhance your employability across a wide range of companies within MICE, events and more.

Entry Requirements

Minimum Entry Requirements

 

A Polytechnic Diploma or ITE Technical Diploma / Technical Engineer Diploma / Work-Learn Technical Diploma or equivalent

 

OR A Bachelor’s Degree or equivalent

 

OR A Post-Secondary Certificate with at least 5 Years of relevant working experience

Who Should Attend

The intended target participants are the following:   

 

  • Fresh diploma graduates who wish to deepen their knowledge and skills in the MICE/events and tourism sector;
  • Diploma graduates who have been employed by events company who wish to gain insights and to refresh and deepen their knowledge; and
  • Individuals with some working experience, who wish to gain deeper insights and formal education in the relevant subject areas. For them, obtaining a formal education may open door of opportunities to explore a career in the MICE/events sector.

 

The MICE/Events sector presents continued opportunities for individuals who are keen to develop compelling and differentiated experiences.

What You'll Learn

To be awarded the Specialist Diploma, participants are required to complete a total of 2 post-diploma certificates (PDCs). A certificate will be issued upon successful completion of each PDC.

Subject Code Subject
BCLE002 MICE Management

This subject explores a variety of operational issues which are prerequisite for accommodating and supporting MICE events. The issues include the application of strategies, skills and services related to the hosting of MICE events in hotels. 

BCLE003 Events Curation & Sponsorship

Event Curation comprises topics related to selecting, organising and presenting content at an event. Events offer numerous platforms to tell the event story; from programme scheduling to the choice of speakers and performers, production elements such as music, lighting, décor and choice of catering. The creation of the event experience is the art of telling the story. 

Event Sponsorship introduces the topic of events sponsorship and marketing theory, as well as practices. It addresses various disciplines, including sponsorship and marketing policy, strategy formulation, planning and attracting a portfolio of sponsors, and collaborative sponsorship-cum-marketing efforts leading to successful event management outcomes.

BCLE004 Events Operations & Logistics Management

This subject covers the management of logistics relating to the operation of fairs, exhibitions and events. This includes layout planning, freight management and vendor management. The subject also integrates management implications such as risk management, legal documentation, customer experience and general event support.

Subject Code Subject
BCLE005 Revenue Management for Tourism Business

This subject provides an overview of revenue management as practised in the tourism industry. The role and importance of revenue management in the industry and the relationship between revenue management and yielding profitability will be covered. It will introduce the use of historical information and current trends to forecast managing revenue and maximizing profits to achieve goals.

BCLE006 Digital Marketing in Tourism

This subject focuses on providing insights into the use of digital media as a marketing platform in consumer engagement and to achieve marketing objectives. Apart from social media marketing, participants will be introduced to technology available in Customer Relationship Management (CRM), as well as digital tools used in tourism to create exceptional customer experiences. 

BCLE007 Project Management

This subject focuses on implementing the project management framework including aspects of planning activities of a project, designing the work breakdown structure, allocating project resources, implementing and controlling the progress of the project until completion. Participants will learn the use of project management software in this module.

Modes of Assessment

 

  • Class participation
  • Class tests
  • Assignments
  • Projects

Career Opportunities

Enrolling in the CET will give graduates in employment a deeper knowledge of relevant expertise and skills that their current companies may not be able to provide. This knowledge gained is directly applicable in the work context. 

Course Schedule/Apply

Intake Info Application Period Course Duration

April 2024

To be announced

1 year

APPLY / REGISTER INTEREST

Online application may close earlier for courses with overwhelming response.

 

For details on Application and Admission Process, please click here.

Course Fees

Course Fees per Post-Diploma Certificate

Fees Type Course Fees per PDC
(w GST) 

Singapore Citizens

Aged 40 and above (Individual or SME-sponsored) S$295.32
Aged below 40 S$436.56
SME-sponsored aged below 40 S$304.56
Others & Repeat Students S$2,889.00
Non-Singapore Citizens
Singapore Permanent Residents S$1,192.32
SME-sponsored (Singapore Permanent Residents) S$308.64
Others & Repeat Students S$2,967.84

SkillsFuture Credit Approved. For more details, please click here

 

Course fees payable is based on per Post-Diploma Certificate.

Course fees will be reviewed by MOE on an annual basis and adjusted accordingly.

MOE subsidy will not be applicable for students who repeat a module or semester.

 

With effect from 1 Jul 2020, the Workforce Training Scheme (WTS) will be replaced by the Work Support Scheme (WSS); for more information, please visit:

https://www.wsg.gov.sg/programmes-and-initiatives/workfare-skills-support-scheme-individuals.html

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Course Contact

  • 67881212
  • Monday - Thursday: 8:30am - 6:00pm
    Friday: 8:30am - 5:30pm
     
    Closed during lunchtime, 12:00pm - 1:00pm
    and on weekends and public holidays.

  • https://www.tp.edu.sg/tsa
  • Temasek SkillsFuture Academy (TSA)
    Temasek Polytechnic
    East Wing, Block 1A, Level 3, Unit 4
    21 Tampines Ave 1
    Singapore 529757

  • Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.